Pep Talk Podcast
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    • Indigo & Iris // Episode 6
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    • Coffee Supreme // Episode 18
    • Zeenya // Episode 19
    • Kaitahi // Episode 20
    • Little Annie Pop-ins // Episode 21
    • Raglan Food Co // Episode 22
    • Overcoming Starting Paralysis // Episode 23
    • Pass It On Cookbook // Episode 24
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    • About Crowd Funding with Lucy Revill // Episode 26
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    • How to Start // Episode 28
    • Angel Delivery // Episode 29
    • About Balance with Alliv Samson // Episode 30
    • All Good // Episode 31
    • Growing Your Business // Episode 32
    • Dignity // Episode 33
    • Branding with Fran Drager // Episode 34
    • Petite Eats // Episode 35
    • Ethique // Episode 36
    • Digital Marketing // Episode 37
    • Wundaire // Episode 38
    • Taken Care Of // Episode 39
    • OneUp x Pep Talk // Episode 40
    • Finances with Hnry // Episode 41
    • Made Of Tomorrow // Episode 42
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Episode 21

Little Annie Pop-ins // Episode 21

If you've welcomed a little bubba into the world, today's guest will most likely need no introduction. And if you haven't, let's be honest you've probably seen your friends and family's Pop-in pictures appear on your Facebook feed - and been wondering what that little white chair has to do with everything?!

Well today we're going to find out all about it - as my guest is the wonderful and talented Anna, photographer, founder and CEO of Little Annie Pop-in Portraits. Since starting out photographing weddings and families after studying photography (and a brief stint of law – like the best of us!), Anna struck absolute gold when she started offering quick baby photographs for her clients and their friends, in group sessions once a month, for just $20 a pop.

Since then, through Anna and her team's massive efforts and hard work, Pop-ins have become a straight-up rite of passage for new parents. Not to mention the business has morphed into a genius marketing franchise model for photographers around the country, and increasingly, the world.


If you're a business geek like me – wow, what a business model. While I've been friends with Anna since pretty much the birth of Pop-ins, when we worked together in the wedding industry in Wellington – I still have so many questions to ask her about how it all works behind the scenes, marketing, the franchise model, copy-cats, balancing work and family life, and taking Pop-Ins to the World... It's a goodie!
Check out all the Pop-in cuteness over on Facebook (www.facebook.com/popinportraits/) or Instagram (@popinphotos) and you can book online on their website (popinphotos.com) - they do have gift vouchers for a friend, if you don't have a bubba yourself!).
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Thank-you to the sponsor of today's episode of Pep Talk - Hatch. Hatch is an online platform here in NZ, that allows you to buy shares in US companies – all online and super easy. If you want to jump onto Hatch yourself to have an explore, use this link to find out more and score a handy $20 credit when you deposit $100: hatch.as/PepTalkNZ.
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© Pep Talk Podcast | Grace Kreft | Copyright 2020

  • Home
  • Listen
    • Pilot Episode
    • Shut Up & Dance // Episode 1
    • Loxy's // Episode 2
    • Real Rad Food // Episode 3
    • Six Barrel Soda Co. // Episode 4
    • The Hello Cup // Episode 5
    • Indigo & Iris // Episode 6
    • The Caker // Episode 7
    • Move It Mama // Episode 8
    • Fix & Fogg // Episode 9
    • Again Again // Episode 10
    • Flamingo Scooters // Episode 11
    • Innocent Packaging // Episode 12
    • Wellington Chocolate Factory // Episode 13
    • Mevo // Episode 14
    • Sweet Bakery // Episode 15
    • Twig & Arrow // Episode 16
    • Hatch // Episode 17
    • Coffee Supreme // Episode 18
    • Zeenya // Episode 19
    • Kaitahi // Episode 20
    • Little Annie Pop-ins // Episode 21
    • Raglan Food Co // Episode 22
    • Overcoming Starting Paralysis // Episode 23
    • Pass It On Cookbook // Episode 24
    • Cartel Food Co // Episode 25
    • About Crowd Funding with Lucy Revill // Episode 26
    • Citizen // Episode 27
    • How to Start // Episode 28
    • Angel Delivery // Episode 29
    • About Balance with Alliv Samson // Episode 30
    • All Good // Episode 31
    • Growing Your Business // Episode 32
    • Dignity // Episode 33
    • Branding with Fran Drager // Episode 34
    • Petite Eats // Episode 35
    • Ethique // Episode 36
    • Digital Marketing // Episode 37
    • Wundaire // Episode 38
    • Taken Care Of // Episode 39
    • OneUp x Pep Talk // Episode 40
    • Finances with Hnry // Episode 41
    • Made Of Tomorrow // Episode 42
  • Contact
  • About
  • Work with me